The Tech Menu
Let’s face it, we all want to know how much something is going to cost...from the lobster dinner to a car, from a house to the add-on service at the spa. And of course, your website, logo, and anything else you might turn to a web and/or graphic designer to tackle for you.
So, grab a seat, pour some wine, and check out what's on the tech menu!
Website Design and Development
- The Process:
- Intro call
- Contract and first invoice
- Two week before Design Week: Questionnaire, strategy session, branding*, content and images due
- Weeks 1-2: Design of home page and inside page(s)
- Weeks 2-3: Feedback received, design revisions delivered, design approval, development begins
- Weeks 3-4: Development continues, website reveal, feedback, revisions
- Conclusion: Testing, finalization, launch, wrap-up, celebration!
*If you don't already have your branding, we'll tackle that before moving on to web design and development.
- The Deliverables:
- Website Content Planner to assist you with preparing your content
- Five-page WordPress website customized using one of our templates
- Customized with your logo, brand colors, fonts, text, and images
- Includes email opt-in integration, contact form, FAQ accordions, and social media icons/links
- 10 stock photos or graphics included (additional images available for $5/image)
- Basic SEO setup
- Access to premium licenses and software; included the first year, offered at a discounted rate each year thereafter
- Website Owner’s Manual and access to password-protected tutorials so you can feel comfortable updating your content, images, and more
- Web hosting and maintenance included for two months; continued hosting and maintenance available for $97/month
- Three weeks of support
- The Investment:
- Starting at $5,000 (payment plans available)
- The Process:
- Intro call
- Contract and invoice for Discovery
Discovery (questionnaire, strategy session, project roadmap, custom proposal for design and development) - Contract and first invoice for Design and Development
- Two weeks before design begins: branding, content, and images due
- Weeks 1-2: Design of home page and inside page(s)
- Weeks 2-3: Feedback received, design revisions delivered
- Weeks 3-4: Design approval, development begins
- Weeks 4-8: Development continues, website reveal, feedback, revisions
- Conclusion: Testing, finalization, launch, wrap-up, celebration!
- The Deliverables:
- Custom Project Roadmap and proposal
- Website Content Planner to assist you with preparing your content
- Custom website built with WordPress or Shopify
- Basic SEO setup
- Access to premium licenses and software; included the first year, offered at a discounted rate each year thereafter
- 20 stock photos or graphics included (additional images available for $5/image)
- Website Owner’s Manual and access to password-protected tutorials so you can feel comfortable updating your content, images, and more
- Web hosting and maintenance included for three months; continued hosting and maintenance available for $97+/month
- Four weeks of support
- The Investment:
- $750-$1,250 for Discovery
- While each Works Website includes a custom proposal, most projects cost between $7,500 and $15,000 (payment plans are available)
Some of these add-ons and features are included in most website package. When these items are not included, they can be purchased or added on a la carte as specified below.
- Custom Email Address Setup with Google Workspace: $250 for up to 4 email accounts + training video (cost does not include monthly fee paid directly to Google Workspace)
- Google Business Profile setup and optimization: $375+
- Mailchimp Setup: $400
- Account set up & list creation
- Domain verification & account authentication*
- Email template customization
- Setup of automated email for new subscribers, including PDF download if applicable
*Included with all website packages
- Email Marketing/Opt-in Form Package: $750
- Opt-in form on homepage*
- Opt-in forms throughout site (i.e. in footer, at the bottom of blog posts or in blog sidebar)*
- Confirm your subscription page
- Thank you for subscribing page*
- Mailchimp template customization
*Included with all website packages
- Extra parent pages: $400+ each
- Extra child/sub pages: $250+ each
- Services/Practice areas sub-pages
- Instagram links page
- Scheduler page
- FAQ Page
- Testimonials Page
- Custom Post Type(s) - i.e. staff members
- Resources Page
- Opt-in page
- Additional blog posts
- Sales page: $800+
- Additional Forms: $50/short form, $100+/longer forms
- Ecommerce: Custom price
- Membership: Custom price
- SEO: Custom price provided by trusted SEO specialist
- keyword research, competitive analysis, content writing, keyword mapping, auditing and analytics, etc.
Brand Identity Design
- The Process:
- Intro call
- Contract and first invoice
- Questionnaire
- Brand clarity call
- Brand Strategy Guide, including target audience, color palette suggestion(s), typography pairing(s), mood board(s), and more
- The Deliverables:
- Primary logo
- Secondary logo
- Submark
- Brand guidelines, including typography usage and color palette)
- Marketing collateral
- One piece of marketing collateral from the following choices:
- Business card design
- Social media cover images (Facebook, LinkedIn, and YouTube)
- Email marketing newsletter template
- Email signature
- Letterhead + Envelope design
- Collateral pricing if you need more than what is included:
- Lead Magnet PDF Design: $350+
- Business Cards: $200 for up to 5 team members
- Social Media Cover and Profile Images: $200 for Facebook, LinkedIn, and YouTube; $75 each for additional cover or profile images
- Email Signature: $125
- One piece of marketing collateral from the following choices:
- The Investment:
- Starting at $1,000
Website Maintenance and Hosting
All of the details are listed on the WordPress Website Maintenance and Hosting page. If you need more info, don't hesitate to reach out via my inquiry form or email.
Tech Training, Consulting, and RAPs
All of the details are listed on the Tech Training, Consulting, and RAPs page. If you need more info, don't hesitate to reach out via my inquiry form or email.
Does anything from the menu whet your palate?
Ready to place your order?