Stefani working on laptop

Website Design and Development

Why blend in when you were born to stand out?

We’ll work together to make your website sparkle and be the 24/7 marketing machine you want and need it to be!

No need to stress the you-know-what out. We’re here for you!

Sounds awesome, huh?

Looking for a website solution to meet all of your website needs and wishes?

If you’re in need of a straightforward, professional website that will be done right from the get-go, The Foundation is your golden ticket!

Have something more complex in mind?  We have you covered with The Works.

No matter what type of website we build for you, rest assured that we won’t just drop you off in the street like a bad date after your site launches!  We’ll be here for ongoing support, maintenance, and whatever else you may need to keep your website in tip-top shape.

We offer two website-launching experiences to meet your functionality, time, and budget needs and wishes.

The Foundation

Whether you’re a brand new business or you’ve been around for a while, you’re at the point where you need a fantastic website to showcase and promote your services…and you need it done professionally and done right the first time (or right, finally).  If this sounds like you, then The Foundation Website is the perfect fit.

The Works

When you want a beautiful, professional website that includes all the pages, features, and functionality you need for your business to shine, scale, and soar, The Works Website is your solution.

Maybe you’ve outgrown your current website, and it wasn’t built to scale alongside your business.  Maybe it’s been years since it was built, and it’s really showing its age.  Or, maybe you built your website yourself when your business began, but now it’s time to hire a professional because you are way too busy to worry about something that is clearly not your specialty.

All Websites Include

  • User experience (UX) and user interface (UI) development and best practices
  • Premium WordPress software to make your site function perfectly
  • Contact form + SMTP setup to ensure email deliverability
  • Access to stock photos
  • Installation and configuration of an SSL certificate
  • Basic SEO setup
  • Integration with your email marketing service to capture visitors’ email addresses
  • Post-launch support

Frequently Asked Questions

General Questions

Do I need to have my branding completed before my website design and development begins?

Yes, having your branding (logo, color palette, typography, patterns, etc.) completed prior to embarking on website design and development is crucial as it lays the aesthetic foundation for your website. It also helps drive the tone of voice throughout your website.

I offer branding packages, and I will also work with the brand guidelines from the designer you've worked with previously.

What's the difference between The Foundation Website and The Works Website?

All of our websites are custom-designed to fit your branding, industry, target audience, and content.

The Foundation Website is an informational website that includes five essential pages: Home, About, Services, Blog, and Contact.  The finished product will be a professionally designed and built online home you can be proud to show off to potential and existing clients. 

If you need to add a few pages beyond the standard five pages, we can mostly likely do so (for an additional fee).  If you need to add more than just a few pages and/or other advanced features, your project will be better suited for The Works.

The Works Website involves Discovery to get clear on your goals and needs.  Following Discovery, we'll put together a customized Project Roadmap and proposal.  The Works Websites may involve more pages, custom post types (i.e. a unique page for each staff member), ecommerce, additional forms, and/or a plethora of other potential features.

With The Foundation and The Works, your website can grow as your business scales.  The core structure of your site will already be built — and built well — making it easy to add pages and features when you're ready for more.

Will you tell me more about Discovery?

To sum it up: you don’t know what you don’t know. And by “you” I am referring to all parties involved.

All web design and development clients go through some sort of discovery. Clients who have signed on for The Foundation Website will complete a questionnaire and have a strategy session after the project begins (meaning, after the design and development contract is signed and the first invoice is paid). The reason for this is that I already know what the project entails, and the goal of the questionnaire and strategy session is to clarify design details.

Clients who have signed on for The Works Website will go through paid discovery first. Since these types of websites are more complex, I am not able to provide a quote and contract until we go through discovery. Part of the discovery process involves research and planning (for pages, additional features, and/or advanced functionality). After discovery, both parties will be clear on the scope of the project and I will be able to provide the Roadmap and contract for design and development. Click here to read more about what's involved in discovery and why it's so important.

What happens if I want to add some features to the website while you’re building it?

We will do our best to accommodate your requests, but please keep in mind that anything outside the scope of your contract may incur additional fees and delay the launch of your website.

What happens after the site is built and launched?
  • I’ll send over your Website Owner's Manual, which includes all of your logins and other important credentials so you can have full access to your own site.
  • I will be available to fix any bugs and answer questions during your post-launch support.
  • You will have access to tutorials only available for my clients.
  • You’ll get 2-3 months of hosting and maintenance included (depending on your website package) and have the option to continue this same level of excellent service for $97+/month.

The Works Websites include four weeks of post-launch email support + three months of the Website Hosting and Maintenance Plan (WMP). The Foundation Websites includes two weeks of support + two months of the WMP.

If you sign up for the WMP, you'll have access to me for email support (included) as well as we website updates, consultations, and trainings (at your WMP client rate).

Will I be able to make updates to my own site?

For sure!  Shortly after your website launches, we'll provide you with a personalized Website Owner's Manual (WOM). 

You'll also receive access to tutorials, which are in a private area on our website only available to clients.

Between the WOM, tutorials, post-launch support, and the option for additional training, you'll be all set!

Keep in mind that some clients don't have the time or desire to make updates to their own site.  Heck, you're busy running your own business!  For some websites, there may be features that require code or other work that is best left to a developer.  In any of these cases, let us do the work for you so you can focus on what you do best.

What other costs can I expect?

Websites are extremely similar to your home and car.  They not only require ongoing maintenance, but there are fees associated with all of the parts of your website that make it whole and keep it up and running.  Here's what you can expect to pay annually or monthly:

  • Domain: $12-$14/year
  • Email: $6-12/user/month
  • Website Maintenance and Hosting: $97+/month
  • Website Theme and Plugins: approximately $100/year
  • Website Policies (privacy, cookie, terms, etc.): $10/month or $99/year
Can you set up my professional email account(s), too?

Setting up professional email with Google Workspace is super easy and straightforward. Check out #13 in this post to get the scoop. In a nutshell, you'll set up your account, and I'll help you connect your new account to your domain. 

Why should I hire you to build my site when I can go grab a template and whip it up myself?

Wellll...I can think of lots of reasons:

  1. Do you have the time, energy, and/or skills to design and build a website?
  2. Do you know which platform to use and how to get everything set up? There are tons of options out there from WordPress to Shopify to SquareSpace to Wix to Weebly to Showit to Webflow...and more.  Just understanding the differences between each one is a feat, let alone learning your way around each one.
  3. Are you prepared to set up your email marketing, Google services, SMTP, SEO, schema, etc.?  If you're asking yourself what some of this stuff even is, it's probably best to hire a professional.

Sure, you CAN build your own website.  You can also fix your own A/C, toilet, television, or car.  You could build your own dining room table or house.  But, if you have other things going on in your life or business that need to take priority, it makes much more sense to hire someone who does this stuff every day.  Someone who has spent years honing their skills, learning how to use the best tools, and staying up-to-date on trends and best practices.

Doing something right the first time is almost always going to be better than making a mistake and having to start all over again.

I have another question - how can I ask you?

Great!  Bring it on!  You can email me at or head over to my inquiry form.

Technical Questions

Where will my website be hosted?

We partner with WordKeeper to host all of our clients’ websites.  WordKeeper is based in Oklahoma, and their team of highly experienced professionals can tackle any support issue quickly and easily.  Some call them WordPress experts, we call them life-savers!

The fee you pay us for the Wordpress Maintenance and Hosting Plan (WMP) includes your hosting fee.  In other words, we pay WordKeeper on your behalf so you have one less invoice to deal with.

After the included month(s) of the WMP conclude, you will receive details on how to continue this service.  Should you decide to discontinue the service, we'll be sad to see you go, but we'll provide you with information on how to move your site to a different host.

Who will handle backups and security?

WordKeeper provides 24/7 security monitoring of your website as well as daily backups, which can be quickly and easily restored whenever needed.

If you decide to discontinue the WMP service, you'll need to make sure that your website is backed up, updated, and monitored.

Who do I call if the website breaks and I can’t figure something out?

The WMP includes priority support.  Whenever you have a question, something appears to be broken, or you need any other type of website assistance, just reach out by emailing  If you have an after-hours website-related emergency, you may contact WordKeeper directly at  Otherwise, we’ll be your go-between so you only have to remember one email address to use for support requests.

How will I know if anyone is visiting my website?

You can always look at Google Analytics, but we understand that can be a bit daunting.  If you need help reviewing and analyzing your website traffic, let us know so we can assist you.

Will I show up in Google searches?

No one can guarantee that you will show up (organically) in a certain spot in a Google search.  If they try to, run…fast!  The only way to guarantee that you’ll be at the top of the search results is to pay for Google ads.

We take care of key SEO essentials when building your website.  In fact, we are confident that we do much more than most web developers!  If you need additional SEO support beyond what is offered, we will connect you with an SEO consultant to fulfill all of your SEO needs.

What's in the tech stack?

For all of our website packages, we use the following software:

  • WordPress Content Management System
  • Beaver Builder theme and child theme
  • Beaver Themer to further customize your website
  • Beaver Builder Page Builder Pro to make it easy to add beautifully styled content and features to your site
  • Gravity Forms for contact forms and any other simple or advanced form your heart desires
  • Mailchimp for email marketing
  • SEOPress for search engine optimization implementation
  • Termageddon for legal policies
  • And more if needed!

Ready to knock the internet’s socks off?

Let’s get that conversation started, shall we?

Here’s a sampling of custom websites created for our lovely clients